Press
Everything you need to write about Pulse.
The facts, the boilerplate you may use without asking, the artwork and the screenshots. All of it on one page, and all of it downloadable in one archive.
ZIP · logos, screenshots, fact sheet
A person reads press mail and answers it, usually within two working days, in English or German.
Fact sheet
Pulse, in the rows a fact-check needs.
- Product
- Pulse, a couples wellness app for iPhone and Apple Watch
- Made by
- Knightify FlexCo, an Austrian flexible Kapitalgesellschaft
- Based in
- Vienna, Austria
- Founder
- Amirali Khoshneviszadeh, managing director
- Platforms
- iOS and watchOS only. There is no Android version and none is planned.
- Requirements
- An iPhone on iOS 17 or later. An Apple Watch is optional: Series 6 or later, on watchOS 10.
- Price
- Free to download and use. No advertising, no trackers, no in-app purchases.
- Languages
- English, German, Persian, Arabic and Russian. Arabic and Persian are laid out right to left throughout.
- App Store category
- Health & Fitness
- On the App Store since
- 1 July 2026
- On the App Store
- Open the listing
- Bundle identifier
- Knightify-FlexCo.pulse
- Press contact
- [email protected]
- Social
- @knightifypulse
Coverage
What has been written so far.
Three publications have looked at Pulse. Each headline is printed in the language it was written in: translating one would put words in a journalist’s mouth.
- Wiener Startup will mit der Pulse-App für besseres Verstehen in Beziehungen sorgen Read the article
- Pulse aus Wien: Wenn die Apple Watch zur Beziehungsberaterin wird Read the article
- Pulse: Vienna Startup Wants to Bring Couples Closer Through Health Data Read the article
Writing about Pulse? Send us the link when it runs and we will add it here. [email protected]
Boilerplate
Three lengths, already cleared.
Take whichever fits the space you have. All three are ours to hand out, so nothing here needs to be checked with us before it runs.
Pulse turns the signals from your Apple Watch into one gentle sentence for your partner, never a number.
Pulse is a couples wellness app for iPhone and Apple Watch, made in Vienna. It reads the wearer’s own health signals on the device itself, resting heart rate, heart rate variability, sleep and steps, and sends their partner one gentle sentence about the day. Never a number, never a chart, never a diagnosis.
Pulse is a couples wellness app for iPhone and Apple Watch, made by Knightify FlexCo in Vienna. It reads the signals a wearer’s own Watch already collects, resting heart rate, heart rate variability, sleep and steps, interprets them on the device, and gives their partner one short, human cue about the day: “a calm evening might mean a lot today”. The partner never sees a measurement, a chart or a score, and the raw numbers never leave the phone. Around that sits a shared space for two: an end-to-end encrypted chat, a shared story, calendar and watchlist, and a daily question neither partner sees until both have answered. Pulse is free, carries no advertising, and sells nothing about anyone.
How to write our name
- The product is Pulse. Not PULSE, not “Pulse.”, and not Knightify Pulse.
- On first mention: Pulse, made by Knightify FlexCo in Vienna. After that, Pulse on its own is right.
- FlexCo is part of the company name, not an abbreviation to expand. It is the Austrian legal form, a flexible Kapitalgesellschaft.
- The founder is Amirali Khoshneviszadeh, managing director of Knightify FlexCo.
On the record
Quotes you can use as they are.
Both are attributable to Amirali Khoshneviszadeh, founder of Knightify FlexCo. For anything beyond them, or for an interview in English or German, write to us and we will find a time.
Every other app that touches health data ends in a dashboard. We wanted the opposite: your partner should learn something true about your day without ever being handed a number to interpret. One sentence, and then it expires.
We can explain every cue Pulse has ever sent, because there is no model anywhere in it. The sentences are written by us in advance and chosen by rules you can read. That is a design constraint, and it is the reason the app can promise what it promises.
Story angles
What we can talk about in detail.
Six subjects we can go deep on, with the code and the documentation to back each one up rather than a slide.
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Health data that never becomes a number
The interpretation happens on the phone. What crosses to the partner is one derived sentence, and the measurement it came from stays behind. We can walk through exactly which signals are read and how the reading is formed.
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Encryption, with the limits printed next to it
Chat, photos, the shared story and watchlist comments are end-to-end encrypted, with the key in the user’s own iCloud Keychain. The daily cue and the daily question are not, because they travel inside the couple’s shared iCloud zone. Our security page says so in the same size type as the promise.
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A relationship app with no language model in it
Nothing Pulse says is generated. Every sentence is written in advance and picked by deterministic rules, which is what makes each one explainable, and what keeps messages, photos and health signals from ever reaching a third party’s model.
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Why there is no Android version, and will not be
Not a roadmap gap and not a resourcing excuse. On-device health interpretation and the key living in the iCloud Keychain are what the privacy promise rests on, and we would rather say so than leave couples waiting.
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Designing for the couple it should not be used on
Nothing in an app can tell a worried partner from a controlling one. We publish that, put pause and disconnect one tap away, and let a pause be invisible. It is the hardest paragraph on the site and it is not hidden.
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Five languages, two of them right to left
Persian and Arabic are laid out right to left in the app and on this site, from the first release rather than mirrored on afterwards. We can talk about what that costs and what it changes.
Accuracy
Six things Pulse is not.
The claims we are most often asked to confirm, and cannot. Getting these wrong is the fastest way for a piece about Pulse to be corrected later.
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Not a medical device
Pulse is a wellness tool. It does not diagnose, treat or predict any condition, and every health concept it references is sourced to the NIH, the American Heart Association, Cleveland Clinic and others, linked inside the app.
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Not a mood reader
Pulse never claims to know how someone feels. Cues are written as “might”, “may” and “could”, because the context that explains a restless night is the one thing a wearable cannot see.
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Not a cycle tracker
Rhythm Awareness can soften the wording of a cue without ever naming a phase, and the phase never leaves the device. Sharing a real cycle calendar with a partner is a separate choice, off by default.
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No AI, and no language model
There is no model in the product. No message, photo, health signal or answer is sent to one, and nothing the app says about a relationship is generated text.
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WHOOP support is not live yet
The integration is written and openly documented, and it is switched off in the shipped app. There is no way to connect a band today, so please do not tell readers there is.
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Not coming to Android
There is no Android version and none is planned. For a couple where one partner is not on an iPhone, we would rather recommend something cross-platform than sell a wait.
Brand assets
The icon, the mark and the share card.
Every file below is also in the archive at the top of this page. Each one is served from our own domain, which is why nothing on this site asks your browser to talk to anyone else.
The mark is the app icon’s own sphere, with no plate behind it: it sits on a light layout and a dark one without a second file.
Using the artwork
- Use the mark and the icon to illustrate coverage of Pulse. No permission request needed for that.
- Please do not recolour, stretch, rotate or add effects to them, and do not set them inside another company’s lockup.
- The wordmark is set in Schibsted Grotesk Medium. If you need it as an image rather than as type, ask and we will send it.
Colours
- Paper #FAF8F4
- Ink #16140F
- Accent #A44C39
- Accent, dark theme #D17853
Screenshots
Real builds, not mockups.
Every screen here is a screenshot of the shipped app, in the light or dark theme your browser is set to. What is written in them is demonstration content, not a real couple.
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Today: the partner’s cue, and your own day
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Together: the shared, encrypted chat
The Apple Watch app
Six pages on one vertical pager. Chat on the Watch is read-only; replying is left to the phone.
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Today
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Us
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Chat
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Mood check-in
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Our Story
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Morning summary
The archive carries all of these at full resolution, in English and German, light and dark. Download the press kit
The company
Who is behind it.
Knightify FlexCo is a small software company in Vienna. Pulse is its product, built and run by the same people who answer this address.
- Registered name
- Knightify FlexCo
- Commercial register
- FN 666564 t · Commercial Court Vienna
- Address
- Rauchgasse 28 Top 2, 1120 Vienna, Austria
- Press contact
- [email protected]
Security reports go to [email protected], and responsible disclosure is credited.
Ask us anything.
Interviews, review units, a walk through the encryption model, or a fact you cannot find above. Write to the address below and a person will answer.
Knightify FlexCo · Vienna, Austria